Fishbone - branding, marketing, communications
who needs Fishbone? thinking and understanding a strategic spine sharp creativity direction and control complex writing services people contact us

Case Study 12 Professional publisher

We have websites, but no web strategy
Thinking & understanding
Analysed current provision and set it against stated business and brand objectives
A strategic spine
Challenge management to get to grips with the real issue by devising a PowerPoint presentation that could be delivered without external input to optimise ownership
Sharp creativity
Simple progressive narrative style using clean, build-based graphics and stripped-down text to guide the discursive process
Direction & control
Once brief accepted, worked with client contact on an iterative development to ensure understanding and buy-in
Case Studies

Fishbone Home Contact Us